Novica

HAPPY ARTISANS
Fair prices, no binding contracts, and the freedom to make a success of their craft by building a sustainable business.

HAPPY CUSTOMERS
Unique handmade products, great value, and the joy of helping to nurture and elevate the craft of global artisans.

A GLOBAL MARKETPLACE
Artisans from around the world (many living in rural communities) don't have the means to sell their work on the international market. NOVICA gives them a free platform to do this, and reach customers on a global scale.

REGIONAL SUPPORT
Our teams of local art experts based in every region, provide artisans with all the backup they need. From product development advice, to quality control assistance, we are there to make their listing process as smooth as possible. Watch video.

DETAILED ARTISAN PROFILES
If you're like us, you care about who you're buying from, and who you're supporting. This is why we go out of our way to capture the real artisan story. On every product page you'll find a portrait and detailed biography of each artist.

ARTISANS HAVE CONTROL
We operate a completely transparent system where artisans have all the control. They are free to raise or lower their own prices, can withdraw their products at any time, and can even put their items on sale.

MICROCREDIT SUPPORT
We offer 0% interest loans to artisans who want to expand their business and bring more income to their wider communities. You can lend to artisans directly on our website, or visit our loan page on kiva.org.

GIVING YOU THE CHOICE
In a world where there are so many mass produced products, with no record of who made them, and under what conditions, NOVICA gives you the choice to say no to sweat shops and child labor, and to vote with your wallet for a happier world.

TARGETED SOURCING
Local sourcing teams in every region are tasked with finding the most unique and precious art traditions around. We look for originality, quality of workmanship, and pieces we know our customers will love.

CREATING VIABLE BUSINESS
In the past, artists have been forced to give up their art in favor of a more lucrative career. NOVICA allows them to carry on with their craft, as there is now a platform from which they can operate a sustainable creative business.

CELEBRATING TRADITIONS
We are obsessed with every artistic tradition out there, and want to teach you about them too! Through our Keepers Of The Arts page, we hope to promote awareness for endangered traditions, and provide a place where you can target your support.

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